Build Growth creates actionable roadmap to achieve goals and realize opportunities identified by Growth Finder; builds alignment of critical execution levers: innovation, marketing, pricing, consumer and channels strategy
Key Questions We Answer
Where should I focus my INNOVATION EFFORTS? What products benefits and attributes I should innovate on to maximize growth? What combination of product attributes and price will meet high growth need states?
What is my NEW PRODUCT opportunity for the planned launch – based on planned distribution, price, product parameters, marketing support…? How should I optimally execute to maximize my revenues and/or profit pools?
What is my future brand opportunity and risk? How do I grow my brand and win against competition? What marketing strategy and mix will help me to achieve my future goals?